Animal Charity Evaluators (ACE) is dedicated to finding and promoting the most effective ways to help animals. With evidence-based research, ACE helps donors, volunteers, and advocates effect positive change.
By examining factors such as neglect, scale, and tractability, advocates and philanthropists can increase the amount of good they create in the world. The animal advocacy movement has seen several notable successes over the past decade as it has strengthened its approach using these principles, from corporate campaigns that have helped millions of animals to significant technological advancements in animal product alternatives.
Despite a recent shift in public attention and attitudes toward animals, many challenges remain, and animal suffering remains prominent. To make tangible progress, animal advocates must adapt to a dynamic global environment and explore strategies to reduce the exploitation of animals. We need to understand the effectiveness of the approaches we use to help animals so that we can direct efforts and funding to groups that are doing the most good for them in areas where the most animals are suffering.
Animal Charity Evaluators (ACE) is dedicated to finding and promoting the most effective ways to help animals. It prioritises its efforts based on available research, as well as the scale, tractability, and neglectedness framework.
ACE supports effective interventions within farmed animal advocacy and wild animal welfare via three programmes:
We looked into ACE as part of our 2023 evaluator investigations, and decided to not currently rely on their charity recommendations. However, we still expect choosing ACE recommended programs to be significantly more impactful than choosing animal welfare programs without an impact-focused evaluation behind them, and we remain open to (some of) ACE's recommendations being among the most cost-effective donation opportunities in animal welfare.
Please note that GWWC does not evaluate individual charities. Our recommendations are based on the research of third-party, impact-focused charity evaluators our research team has found to be particularly well-suited to help donors do the most good per dollar, according to their recent evaluator investigations. Our other supported programs are those that align with our charitable purpose — they are working on a high-impact problem and take a reasonably promising approach (based on publicly-available information).
At Giving What We Can, we focus on the effectiveness of an organisation's work -- what the organisation is actually doing and whether their programs are making a big difference. Some others in the charity recommendation space focus instead on the ratio of admin costs to program spending, part of what we’ve termed the “overhead myth.” See why overhead isn’t the full story and learn more about our approach to charity evaluation.